National Education Association

With 3 millions members, The National Education Association (NEA) is the largest employee organization. MXM advertising brought me in to create a variety of different multi-channels for this client, and strictly following the brand guidelines. The challenge was to work in those parameters and still captured the audience's attention using unique imagery and solid concepts. The channels included: website elements, emails, direct mail, enewsletters, banner ads and print. 

                                            Print Ad (converted into Mobile & Tablet versions)